Introducing "The Brainery Store"


THE BRAINERY STORE is introducing people who inspire us in word and deed. It is a simple idea about sharing the things people know, harbouring a hyper-local focus within the surroundings of its location. Pop-up or one term outposts will take form around the country. The lectures will hold a heavy amount of integrity and substance – making them accessible and at an affordable sum of dollars.

Launching on July 31st at Boom Gallery in Newtown, Geelong – Rohan Anderson creator of book and blog, Whole Larder Lovewill present the first lecture of the Winter + Spring Term, with the following lectures including Melbourne design collective, Sibling, director of the Ethical Consumer Group, Nick Ray, Instagram sensation Stephanie Somebody and Melbourne City Rooftop Honey.

THE BRAINERY STORE is not about being a making, fixing, cutting or culinary club – we want people to sit, listen, write a few words, think and be inspired. The Winter + Spring Term will be located at Boom Gallery, Newtown, Geelong. After that – we’ll be off to somewhere else. Enrolment for lectures are made online at

And so the exploring begins.